Andover Townsman, Andover, MA

October 14, 2013

A `view' of boomer life

Cable show spotlights living longer, better

By Judy Wakefield

---- — Booming along in life, Leslie Noymer soon realized that friends her age were mirroring a national trend. Their conversations revolved around feeling sandwiched between their aging parents and their children or paying for college tuition or saving for retirement.

“I just remember thinking how everyone was talking about the same thing,” the Andover baby boomer said. “It was like the music you hear at parties ... those conversations were being said by everyone over and over.”

Noymer first considered writing a book geared at boomers, but then discounted the idea as sort of dry. Instead, she developed the idea for a cable TV show taped in her hometown.

She named it “Boomer Being” and was soon booming with show ideas. Taped at the Andover Community Television studio at the Collins Center at Andover High School, the show can be seen on the local cable channel as well as on You Tube. Noymer proudly said it also airs in 74 countries.

The show is dedicated to the issues and topics baby boomers contend with in the 21st century, said Noymer, a longtime town resident who is married with two college-age daughters.

Boomers ages 50 to 60 now make up about 20 percent — or one in six — of Andover’s residents, according to Kathy Urquhart, director of the Center at Punchard (formerly senior center). Urquhart has said one-third of town residents are now 50-plus. Noymer’s target television audience is indeed there.

“Boomer Being” highlights topics like demystifying college admissions; acupuncture including cupping, a form that is a favorite with celebrities; boomer philanthropy, beating burnout and the importance of adding humor to one’s life.

This month, Noymer is piggybacking on the success of Barbara Walters’ popular ABC talk show “The View” with installments of “The Boomer View.”

The local version hosted by Noymer features a panel of three women sharing their professional knowledge and opinions on a range of subjects all centered on “Living Longer — Living Better.” The panel includes Jodi MacDonald, an almost empty-nester, and Amy Riemer, owner Riemer Communications, both of Andover; as well as Carol Ann Small, a stress expert and humorist.

New “Boomer Being” shows are taped every month. The current program airs through Nov. 5.

In addition to serving as host and creator, Noymer also produces the show. But make no mistake. She doesn’t earn a salary and she guesses she spends at least 10 hours a week on the project, including meeting guests for a pre-show coffee and participating in rehearsals, when asked.

“Earning no money means I really like what I’m doing,” she said. “I feel good when I hear someone learned something from a show. ... it keeps me going.”

Boomer Being airs five times weekly on Channel 8 Comcast and Channel 47 Verizon. Show times are Monday at 10 a.m., Tuesday at 8 p.m., Thursday at 9:30 p.m., Friday at 6 p.m. and Saturday at 11:30 a.m. Visit for more.